It grows best in a well-drained soil in full sun. Red Creeping Thyme (https://abodelook.com/knowledge-hub/red-creeping-thyme/) will grow in sandy or rocky soils and will not tolerate wetness for extended periods. It will once planted survive with very little water and can be used in drought resistant gardens. In late spring and summer, warm weather leads to vigorous growth and profuse flowering. It is not difficult in many climates, but can be very susceptible to fungal diseases, and care should be taken not to over-water around the roots or to lack sufficient air circulation to keep the plant healthy all year long.